Master your measurement strategy and take your internal communications to the next level

The best communications start with listening. But listening means more than just creating a bunch of surveys or tracking your intranet metrics. You need a measurement strategy that gives you the full picture. Without one, you’ll find yourself churning out a bunch of questions that don’t give you data you can act upon.

In this practical webinar, communication measurement expert Cindy Crescenzo will walk you through everything you need to develop a measurement strategy that delivers results. She’ll talk about:

• The three steps you need to take to craft the perfect internal measurement strategy
• What every communicator needs to measure to really understand what’s working and what’s not
• The fundamental piece of information you need in place in order to have a successful measurement strategy
• The three questions you have to ask yourself to make sure your data counts and you can actually do something with it
• Dashboard best practices: how are other internal communicators effectively tracking their progress?